Pakistani Mango export sets a new high record exceeding 100,000 tons of export after eight years. Former chairman of the Federation of Pakistan Chambers of Commerce and Industry’s standing committee on horticulture exports, Ahmad Jawad told media that they expect to reach around 120,000 tons before this season ends. Previously the country achieved 100,000 ton figure back in 2011/12. The current year export however do not include the unofficial trade with Afghanistan and Iran, he said.
These mangoes are mostly exported to middle eastern countries while the Pakistani fruit is also famous among Asian people living in the west. The volume of export however is still less than seven percent of the total production, an industry official said on Monday.
Mango export is facing a huge drop due to strict phytosanitary conditions imposed by the European Union (EU) on the fruit fly issue. Because of this Pakistani fruit are still not available in many western countries . “We need to work on pest control to improve competitiveness” , he added.
Jawad also stressed that we need to increase areas for cultivation of Mangoes. There is a need to introduce commercial varieties of Mangoes . There is a discontinuity between production of Sindhri and Chaunsa varieties.
“Due to this, there is a break in export of the two varieties, which is filled by India’s Alphonso mango.”
He emphasized on improving the flood irrigation system in Mango orchards and to move towards drip irrigation “This will save water and improve the yield and quality of the fruit.”
Jawad said that the new mango belt from Bhimber to Mirpur right down to Gujrat and Sialkot is getting famous for its variety of desi mango. “This variety is mainly used for local value addition (like pickle), but should be marketed globally as an organic variety,” he added.
“Both topography and sociology favour the fruit as most of the youth from this region resides outside Pakistan and the older ones take care of trees and organically maintain the orchards.”